To promote the boldest sandwich on the Wendy's menu, I came up with the ultimate spokeschicken for bold. For its day, our interactive website pushed the limits of Flash and leveraged the first generation of Facebook Connect for an even more hyper-personalized user experience. The concept was brought to life by Famous Group and Stan Winston's Legacy Effects. While short-lived, the clients told us this was "the best, most cohesive campaign" they'd ever seen from the agency... ever.
